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SleepScore Labs Launches #DeadTired Photo and Video Contest

March 2nd, 2017

SAN DIEGO, CA – 03/02/2017 – As part of its national effort to help Americans improve the quality of their sleep, SleepScore Labs, the leading sleep monitoring company founded as a joint venture between ResMed, Pegasus Capital and Dr. Mehmet Oz, today launched a photo and video contest to find the funniest things people do while they are “dead tired.”

“Sleep deprivation is perhaps the most under-appreciated public health issue facing our country and sneakily creates problems for many Americans,” said Mehmet Oz, M.D., host of The Dr. Oz Show and co-founder of SleepScore Labs. “Everyone has a funny story resulting from being overly tired, so the photo and video contest highlights the ridiculous behaviors we witness while challenging the wisdom of our exhausted actions.”

Participants can submit a photo or video for a chance to one of the following prizes:

  • Winner of the Grand Prize for a video submission is a trip for two to New York City and attendance to a taping of The Dr. Oz Show, $500 spending money, and an S+ Sleep Monitor by ResMed
  • Winner of the Grand Prize for a photo submission is $500 and an S+ Sleep Monitor by ResMed
  • 20 finalists for photo and video submissions will each win an S+ Sleep Monitor by ResMed

The SleepScore Labs #DeadTired Photo and Video Contest begins March 2, 2017 at 9:00am EST, and ends on July 31, 2017 at 11:59 PM EST.

What to submit:

Participants can submit a photo or video of themselves or someone they know, doing something funny, silly, or downright stupid while tired. Submissions can be spontaneous or recreated events and people can submit as many entries as they would like.

Participants may submit photos or videos of someone other than themselves but must secure a model release from the subject, or the subject’s parent or guardian if they are under the age of 13, upon request.

Judging will begin on August 1, 2017 and the winner will be announced in the Fall of 2017. Please note, contestants, finalists and/or winners may be announced on The Dr. Oz Show and their winning submissions may be aired.

How to enter:

  1. Enter at http://www.deadtiredcontest.com
  2. Fill out form and agree to terms and conditions
  3. Upload photo or video directly to the contest page

OR

Enter via Facebook, Twitter, or Instagram by:

  1. Liking SleepScore on Facebook or following @mysleepscore on Twitter or Instagram
  2. Uploading your photo or video to your profile with #DeadTired and @mysleepscore in the description
  3. Tagging @mysleepscore in your post

Please note that if entering via Facebook, Twitter, or Instagram your profile must be public for the duration of the contest to be eligible.
About S+

The S+ by ResMed is the world’s first non-contact, personalized sleep solution that uses highly-accurate bio-motion sensors to measure an individual’s sleep quality and bedroom environment to deliver personalized feedback that helps improve sleep from the very first night.

The S+ is based on SleepScore by ResMed, a proprietary patented technology, similar to echolocation, which measures respiratory rate and overall body movements while you sleep. By combining an accurate picture of every breath and every movement all night long, the technology uses advanced algorithms which then score sleep into wake, light sleep, deep sleep, and REM sleep, something most home-monitoring devices are incapable of doing. The technology has taken over 10 years and literally millions of nights of data to develop to this market-leading level of precision and has been tested extensively in both published and unpublished studies throughout the world. In addition to an accurate measurement of a person’s sleep, the product also records the light, noise and temperature conditions in your room. It syncs with your smartphone to provide personalized suggestions informed by millions of nights of proprietary sleep data and more than 200 clinical studies. 80% of S+ users with below-average sleep scores improved their sleep significantly in the very first week* and 69% of users with average sleep saw an improvement after one week*.

The S+ has been tested and validated extensively by comparing its performance versus the gold standard (Polysomnography or PSG) in accredited sleep laboratories throughout the world. S+ by ResMed has also been recognized with a number of awards including the prestigious RedDot, Frost & Sullivan Product Excellence, and CES Innovation Awards.

About SleepScore Labs

SleepScore Labs is a new company formed with Dr. Mehmet Oz, ResMed (NYSE: RMD) and Pegasus Capital Advisors to measure, monitor and ultimately help solve the world’s sleep problems. Today, over 60% of adults in America, and in the world, have problems with poor sleep due to conditions like snoring, sleep apnea, insomnia, restless leg syndrome, pain, and discomfort. SleepScore Labs was created to address these issues through data collected by ResMed’s S+ product, the world’s first non-contact, personalized sleep solution to measure an individual’s sleep quality and deliver personalized feedback that helps improve sleep from the very first night. As part of the new venture, ResMed’s SleepScore technology will be available for licensing in new sleep products and will be used by product manufacturers to develop better sleep solutions for consumers. The technology has already been licensed to several global leaders including Lighting Science Group. For more information on SleepScore Labs, please visit www.sleepscorelabs.com.

For more information on the contest, please visit www.deadtiredcontest.com

Media Contacts:

Company Name: SleepScore Labs
Full Name: Tim Sullivan
Phone: 732-816-0239
Email Address: T3shamrock@gmail.com
Website: www.deadtiredcontest.com

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